Hull City are set to confirm Corendon Airlines as their front-of-shirt sponsor for the upcoming Premier League season, Hull Live understands.
The Tigers have worked closely with the airline since they became the club’s first-ever travel partner in May 2022 and extended their deal last summer, running through until 2027. Though the club had been approached by a host of different brands keen to work with the newly-promoted Tigers, Corendon will remain in pride of place on the club’s kits this term.
City revealed their iconic new home shirt produced by Oxen Sports last month, and it went on sale without a front-of-shirt sponsor, but once Corendon has been confirmed by the club, their logo will be made available to be retrospectively added.
It’s understood that more lucrative offers were on the table, but City have decided to keep faith with the company that has been with the club for the past four years, and have proved big supporters of the East Yorkshire outfit.
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During that period, hundreds of supporters have been flown to Turkey on free holidays, incorporating pre-season trips, with the most recent coming last month, with 80 fans treated to a week in Antalya, shortly after City’s historic play-off final win at Wembley against Middlesbrough.
Corendon will again play a key role this summer, when City fly to Slovenia for their pre-season training camp later this month, before then heading to Istanbul. They’ll also be heading to mainland Europe for another away friendly, likely to be Saturday, August 8.
It’s also understood that iconic biscuit brand McVities will return as a sponsor ahead of the new campaign, having previously worked with the club in the 2023/24 season. That seven-figure deal lasted for just one season, with their logo adorning the club’s training kit and the back of the shirt. Discussions have progressed since City’s promotion was confirmed, and it’s expected that an announcement will be made in due course.
Elsewhere, discussions remain ongoing over the naming rights to the MKM Stadium. The Hull-based building firm agreed a five-year deal in 2021, and the club continue to assess their options.
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