
The Rollback deal has slashed the price of selected pouches from popular brands including Milkybar, Roses and Celebrations
Asda customers have been reminded of an offer that is happening both in stores and online for a limited time. The bargain could help some shoppers boost their Christmas chocolate supplies for less with the discount applied to some popular brands including Celebrations, Cadbury, and Quality Street and more.
Several of the offers were highlighted on the Snack Reviews Facebook page as they were spotted in an Asda supermarket. Group creator Daniel posted: “Chocolate pouches now £2.50 each at ASDA.”
He shared photos of products covered by the promotion, featuring major brands such as Milkybar, Roses and Dairy Milk. A number of his online followers responded to his update, making plans to purchase before the seasonal scramble intensifies.
One said: “Thanks for sharing. I’d not seen these!” Another wrote: “Handy to stock up as Christmas presents – no plastic tubs.”
A third commented: “I’ll have one of each please!” Someone else mentioned they were purchasing packets to present as end-of-term presents for teachers, reports the Mirror. A fifth suggested they would be useful for Christmas parties.
Complete list of products featured in Rollback pricing:
- Cadbury Dairy Milk Freddo & Friends Chocolate Pouch (270g, £2.50).
- Cadbury Heroes Chocolate Pouch (270g, £2.50).
- Cadbury Roses Pouch (270g, £2.50).
- Cadbury Dairy Milk Chocolate Chunks Pouch (300g, £2.50).
- Celebrations Milk Chocolate Pouch (325g, £2.50).
- Milkybar Festive Friends White Chocolate Share Bag (262g, £2.50).
- Quality Street Chocolate Refill Bag (685g, £4).
Most items have been reduced from £3.48 to £2.50, offering a nearly £1 saving. It may seem small, but it can quickly add up when shopping for multiple people as gifts or stocking up your own supplies of chocolate ahead of parties with friends and family.
Asda management applies Rollback offers throughout the shop on different products throughout the year. The retailer brought back its promotion earlier this year, with a commitment to lower costs on both own-label and branded goods.
Typical reductions hover around 25%. Certain family essentials are 5% less expensive than rival supermarkets like Tesco, Sainsbury’s and Morrisons.
In separate retail news, regular Sainsbury’s customers have been reminded about a policy change ahead of the busiest season for shopping that might cause embarrassing situations when paying for groceries. Being unaware of this change could result in shoppers facing higher bills than expected.
Sainsbury’s now expects customers wanting to use their loyalty points to reduce their shopping bill to ‘activate’ them through the Nectar app or website beforehand. If you forget this step, you won’t be able to use the points and will need to settle the full amount.
This change, amongst others to the Nectar scheme, was only introduced during the summer months. Numerous customers turned to social media platforms at the time to express their annoyance, arguing they were “being made to do homework” prior to their shopping trips.


