The St Stephen’s store is ‘already proving popular with visitors’

A new jewellery and accessories store has opened at a Hull shopping centre. Lovisa is situated between Foot Asylum and River Island in St Stephen’s.

The store, the brand’s first in the city, offers a “wide range of stylish and affordable jewellery from statement earrings and stacking rings, to necklaces, bracelets and hair accessories”.

Jim Harris, centre manager at St Stephen’s, said: “We’re really pleased to welcome Lovisa to St Stephen’s. The opening has come at a great time in the lead-up to Christmas — whether shoppers are treating themselves or looking for gifts, it’s already proving popular with visitors and we’re sure that will continue throughout the festive season.”

Lovisa’s website states the brand “was created out of a need for on-trend fashion jewellery at ready-to-wear prices. Our trend spotting departments worldwide take inspiration from couture runways and current street style to deliver new, must-have styles to our customers.”

It adds it is “a fashion-forward jewellery brand that caters to everyone, with 150 new styles being delivered to stores each week. We give exceptional customer service and apply our core belief – It’s about you, always, to everything we do.”

The Lovisa stylists located in every store provide an “elevated shopping experience” by offering customers expert advice on current trends, inspirational styling techniques and personalised tips – helping people find their perfect pieces to express their individual style.

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